Action Not Words

About Me

I’m married to Geoff Miller and we have three children, all born in Guernsey. I speak three languages fluently and have lived in London, Singapore, Bangkok, Madrid, Moscow and Ulaan Bataar, working for global brands, startups and small businesses and sitting on a variety of boards.

Since choosing to make Guernsey home eight years ago, I’ve been actively involved with business, sports and the third sector as board member at Guernsey Ports and Startup Guernsey, a participant at the Island Games 2017, co-founder of Chamber of Commerce Sustainable Business Initiative, co-founder of Afaafa, a Guernsey-based investment and advisory business, and co-host of the Transition Islands podcast exploring ideas for sustainable development.

I also ran Island Mums between 2015 and 2020 – a community organisation, which grew to serve 1000+ households and 100+ local businesses.

 

“I’ve worked with Sasha on the Board of FitnessGenes, a high growth, series A funded tech company. Her big company background from Google, coupled with dynamic, challenging, innovative thinking has really helped the management team to develop more robust strategic growth plans and her focus on the details has helped ensure the company has developed rapidly, while meeting governance and compliance requirements of a limited company with overseas investment.  Sasha is passionate, constructive and offers a broad commercial perspective on all matters.“

Jon Calvert, ex-Chairman FitnessGenes

Professional experience:

  • 2020 – Founder of Transition Islands (Guernsey)
  • 2019 – Board member and Business Adviser Guernsey Ports (Guernsey)
  • 2019 – Sustainability Officer Island Games 2021 (Guernsey)
  • 2019 – 2020  – Co-Founder Chamber of Commerce Sustainable Business Initiative (Guernsey)
  • 2015 – 2020 Owner and Managing Director Island Mums (Guernsey)
  • 2013 – Owner and Managing Director Afaafa Limited (Guernsey)
  • 2014 – 2018 Non-Executive Director, Chair of Remco FitnessGenes (London)
  • 2017 – 2018 Adviser MyKii (Jersey)
  • 2016 – 2017 Adviser Tremr (Guernsey/London)
  • 2013 – 2015 Board Director and Startup Adviser Startup Guernsey (Guernsey)
  • 2011 – 2012 Head of Partner Marketing Agoda.com (Bangkok)
  • 2007 – 2009 Product Marketing Manager Google (Moscow)
  • 2004 – 2007 Product Marketing Manager L’Oreal (London)

“I worked with Sasha on the creation of the Sustainable Business Initiative in Guernsey. From the first meeting she brought fresh, challenging thinking and an insight-led approach to the project. This ensured that we spent time up front on the foundations of our initiative, which led to a clear direction and scope, which has been at the heart of the success that the initiative has enjoyed. She has great drive, a superb work ethic and strategic brain.

Rollo de Sausmarez, co-founder of the Guernsey Chamber Sustainable Business Initiative and director of Product Innovation at Healthspan

Education

  • 2010 – INSEAD MBA Class December 2010
  • 2001 – 2004 London School of Economics, Bachelor of Sciences (BSc Honours)
  • 1997 – 2001 – King’s College Madrid  (A-Levels: 4 As, 1 B, IGSCEs: 10 A*s, 1 A)
  • 2019 – Responsibilities of a Guernsey Director GTA training
  • 2018 – Jenny Fenig Worldwide, online brands, digital businesses
  • 2019 – Yoga Teacher Training
  • 2017 – INSEAD Strategy in the Age of Digital Disruption
  • 2017 – Board Effectiveness Training GTA
  • 2017 – MOE Coaching certification
  • 2015 – Johansen Coaching, leadership development programs
  • 2014 – 2015 – Art of Hosting group facilitation training
  • Various – PADI Basic, Advanced, Specialist and Cold Water Dry-suit diving (Bon Air and Iceland)

Languages

  • Fluent in English, Spanish and Russian
  • Intermediate level in French
  • Basic level in Italian

What other people say

While running Island Mums Sasha had the drive to improve family life locally and support local businesses and charities. She is passionate about Guernsey life and always looking for different ways to contribute towards the community. Listening to her ideas is truly fascinating, she is a catalyst for change and I couldn’t think of anyone better to stand for the 2020 Guernsey Election.

Caroline Sauvarin

Home-Start Guernsey coordinator

Sasha is an excellent candidate for deputy. I worked with Sasha on the creation of the Sustainable Business Initiative in Guernsey. From the first meeting, she brought fresh, challenging thinking and an insight-led approach to the project. She approaches new challenges with total commitment- developing a detailed understanding of the issues, developing foundations, creating teams, and helping them pull in one direction. She always brings an informed perspective, has great drive, a superb work ethic, and strategic brain.

Rollo de Sausmarez

Co-Founder Chamber of Commerce Sustainable Business Initiative

We hear so much about left and right-wing, the economy versus social policy; the Sasha I know is wise enough to understand the complexity of the huge challenges facing the island over the next term and to know that the island needs to find ways to both help the economy prosper AND have the social policies that will support the current and future needs of the people of Guernsey.

Usually, people at Sasha’s age, with her education and business experience, would be forging a high powered career for themselves. As one of the people of Guernsey, I am hugely grateful that she is willing to offer her services to the island for the next 4 and a half years.

Michelle Johansen

Coach and facilitator, Johansen Coaching

‘I am delighted that Sasha is standing for deputy, she is a strong character who connects many networks, exerts positive influence and has abundant capability, with the personality to bring people with her on the journey. She is a listener and a thinker, bringing details and ideas together to realise constructive solutions and she has a habit of delivering the goods. As a family woman, a friend, a business woman and entrepreneur she lives her values, with the community, environment and the prosperity of our island home consistently benefitting from her time and efforts.

Jock Pettitt

Founder Soil Farm